Sony Ericsson CyberShot 12MP camera phone : Sony Ericsson unveiled the next step in its mobile evolution. The Entertainment Unlimited consumer proposition is the pinnacle of what the company has been working towards since the start of the joint venture in 2001 – the true fusion of mobile communication and entertainment. Bringing together rich content, unique applications and best in class entertainment experiences, the new consumer proposition is based around three key promises; Uniting best in class entertainment experiences into one offering such as the Walkman music experience, the Cyber-shot digital imaging experience, Java gaming and messaging integrated with services and applications.

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